Single artist videos Vs Band videos

 Viva La Vida Vs Prayers To The Trap God 

In band music videos, there are many close ups of the instruments. There are a lot more close up shots of the main singer and all the instruments. Lighting is lowkey and they are wearing dark colours, the editing is fast paced with many cuts. 





This is a medium shot that establishes the setting. In band music videos the setting tends to be like a live performance on a stage, where you can see all the instruments and singer.




In this shot, we can see the dark low key lighting used and also the dark colours that they wear in band music videos.

They use fast paced cuts to match the speed of the sound coming from the instruments and singer. 





In single artist music videos, especially rap. There are many close up shots of women, looking seductively at the camera, this is because rap songs audience is mainly male, therefore it grabs their attention.
There are also many close ups of the artists personal assets, this is because the music video is usually about them and their lifestyle. The artist uses many costume changes to again show to the audience their fashion and lifestyle. There is a mixture of lowkey and highboy lighting throughout the video. Most of the time the artist is looking at the camera directly, this makes the audience feel he is trying to get his message across directly to them. 

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